Digital and Print design, illustrations, animations
Resistance Wine Company is a family-owned winery situated in Ashland, Oregon. With a target audience of millennials and a mission that deliberately goes against the norms of the wine industry, Resistance adopts a humorous, spirited, and outspoken voice and tone.
Working with WineGlass Marketing, we chose to illustrate their bottle silhouettes and beauty shots instead of capturing conventional images of their wine bottles.
Awards won
Print Design
The project objective was to design a menu for their new Tasting Room—a simple, on-brand design that allows the client to edit the copy on their behalf in case of last-minute changes.
Window Art for their new tasting room
With their new Tasting Room under construction/renovation, Resistance asked us to design window art based on the illustrations that we have created for them in the past.
WINDOW 1
WINDOW 2
FRONT DOOR
*Unfortunately, I do not have the finished product., Therefore I am using mockups as a way to show how the window art will look like.
Illustrations
Instead of using beauty shots, Resistance allowed us to have the freedom and illustrate their campaigns. Leaving traditional pretty and professional photographs of the wine bottle and props in the wine industry. These illustrations are always adapted for social (1080x1080px), email (1200x800px), and website landing page (1920x1080px).
Social Posts
Email hero image
Website Landing Page
ANimations
First Design
